Privacy Policy
Last Updated: 12 November 2026
1. Introduction
The LeadCrafters (“LeadCrafters”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information we collect, use, store, process and share.
This Privacy Policy explains how we handle personal information when you visit our website, use our services, communicate with us, participate in our marketing campaigns, register for content, submit an enquiry, apply for employment, or otherwise interact with our business.
Our services include B2B lead generation, demand generation, account-based marketing (ABM), content syndication, email marketing, database management, contact discovery, appointment setting, telemarketing and related marketing services.
We process personal information in accordance with applicable data protection and privacy laws, including, where applicable, the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), the UK Data Protection Act 2018, applicable US state privacy laws and other relevant privacy regulations.
Please read this Privacy Policy carefully to understand our practices and your rights.2. Company Information and Data Protection Responsibilities
The LeadCrafters is operated by:
Legal Entity Name: Lead Crafters SalesTech Solutions LLP
Business Name: The LeadCrafters
Registered Office Address: Bungalow No 4, Survey No 386, Bhawani Peth, Pune, Maharashtra 411002
Principal Business Address: Office No. 302, 3rd Floor, Marvel Sangria, NIBM Road, Pune, Maharashtra – 411060, India
Country: India
Company Website: https://theleadcrafters.com/
Privacy Contact Email: dataprotection@theleadcrafters.com
The LeadCrafters determines the purposes and means of processing personal information in circumstances where it acts as a data controller.
Depending on the services provided and contractual arrangements with clients and business partners, The LeadCrafters may also process personal information on behalf of another organisation as a data processor or in another legally recognised capacity.
Where we process personal information on behalf of a client, the relevant contractual data processing arrangements will govern our responsibilities and obligations.
3. Personal Information We Collect
The type of personal information we collect depends on how you interact with our Websites and services.
3.1 Information Provided Directly by You
We may collect information that you voluntarily provide, including:
- Full name
- Business email address
- Business telephone number
- Company or organisation name
- Job title and professional designation
- Business address
- Information submitted through contact forms
- Information included in enquiries or messages
- Newsletter and subscription preferences
- Other information you choose to provide
3.2 Professional and Business Contact Information
In connection with our B2B marketing, lead generation, demand generation, content syndication, and business research activities, we may process professional contact information, including:
- Business contact names
- Professional email addresses
- Business telephone numbers
- Job titles and seniority levels
- Company names and business details
- Industry and professional categories
- Business-related interests and preferences
- Professional engagement information
The information processed depends on the relevant campaign, service, business purpose, and applicable legal requirements.
3.3 Automatically Collected Information
When you access our Websites, certain technical and usage information may be collected automatically, including:
- Internet Protocol (IP) address
- Browser type and version
- Device type and operating system
- Website pages visited
- Date and time of access
- Referral website information
- Website navigation and interaction data
- Approximate geographic location derived from technical information
3.4 Information from Third-Party Sources
Where legally permitted, we may obtain professional or business-related information from third-party sources, including:
- Business directories
- Professional networking platforms
- Publicly available business information
- Data and research providers
- Business partners and clients
- Event and industry-related sources
- Other lawful business information sources
We take reasonable steps to assess the sources and permitted uses of information we obtain. The source and legal basis for processing may differ depending on the information and activity involved.
4. How We Collect Personal Information
We may collect personal information through the following methods:
- Contact and enquiry forms on our Websites
- Newsletter and subscription forms
- Direct email and telephone communications
- Business meetings and professional interactions
- Client and business partner engagements
- Business events and professional networking
- Publicly available business sources
- Third-party business data providers
- Website cookies and analytics technologies
- Other lawful collection methods
Where required by applicable law, we will provide appropriate privacy information and obtain consent before carrying out activities that require consent.
5. Purposes for Which We Use Personal Information
We may process personal information for the following purposes:
5.1 Website Operations
- Operating and maintaining our Websites
- Improving website functionality and performance
- Monitoring website usage and technical performance
- Identifying and resolving technical issues
- Maintaining website security
5.2 Business Communications
- Responding to enquiries and requests
- Providing information about our services
- Communicating with clients and prospective customers
- Managing business relationships
- Sending requested business updates
5.3 B2B Marketing and Lead Generation
- Supporting B2B lead generation and demand generation activities
- Conducting professional and business research
- Managing business contact information
- Supporting content syndication and marketing campaigns
- Facilitating business communications where legally permitted
- Supporting campaign reporting and performance measurement
5.4 Business Administration and Compliance
- Managing contractual relationships
- Maintaining appropriate business records
- Meeting legal and regulatory obligations
- Protecting our legal rights and business interests
- Preventing fraud, misuse, and unauthorised access
- Responding to lawful requests from authorities
We will not process personal information for purposes that are incompatible with the purposes explained in this policy unless permitted by applicable law.
6. Legal Bases for Processing Personal Information
Where applicable data protection laws require a legal basis for processing, we rely on one or more of the following:
6.1 Consent
We may process personal information where an individual has provided consent for a specific purpose.
Consent may be withdrawn at any time where processing is based on consent. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.
6.2 Legitimate Interests
We may process personal information where necessary for our legitimate business interests or those of a third party, provided that such interests are not overridden by the individual’s rights and freedoms.
Examples may include business administration, website security, relevant B2B communications, and service improvement.
6.3 Contractual Necessity
We may process personal information where necessary to enter into or fulfil a contract or to take steps requested before entering into a contract.
6.4 Legal Obligations
We may process personal information where necessary to comply with applicable legal, regulatory, or governmental requirements.
The applicable legal basis will depend on the specific processing activity, the source of the information, and the relevant jurisdiction.
7. B2B Lead Generation, Demand Generation and Marketing Activities
The LeadCrafters provides B2B-related services that may include lead generation, demand generation, content syndication, email marketing, business research, database management, appointment setting, and related marketing support.
In connection with these services, we may collect, receive, organise, validate, enrich, or otherwise process professional contact information.
7.1 Data Sources
Professional contact information may be obtained through different sources, including:
- Information supplied directly by individuals
- Client-provided business contact information
- Publicly available professional information
- Third-party data providers
- Business directories and research sources
- Campaign and content engagement activities
We distinguish between different data sources and do not represent all business contact information as directly collected or opt-in information.
7.2 Campaign and Content Engagement
Where applicable, we may process information relating to an individual’s engagement with business content, marketing campaigns, forms, or other professional resources.
This may include:
- Content registration information
- Form submission details
- Campaign engagement information
- Content preferences
- Relevant interaction records
Where required, appropriate consent or another valid legal basis will be established before processing.
7.3 Client and Business Partner Campaigns
Where we process personal information for a client or business partner, the applicable contractual arrangements will establish the respective responsibilities of the parties.
Depending on the arrangement, the client or business partner may be responsible for determining the purpose of processing and providing appropriate privacy information to individuals.
We will process information in accordance with applicable contractual instructions and legal requirements.
7.4 Data Accuracy and Validation
We may use reasonable procedures to review, validate, update, and maintain business contact information.
However, we cannot guarantee that all information obtained from external sources will remain accurate or current at all times.
Individuals may contact us to request correction or deletion of their information, subject to applicable legal requirements.
8. Sharing and Disclosure of Personal Information
We may share personal information with third parties where necessary for legitimate business purposes, contractual requirements, or legal compliance.
These third parties may include:
- Website hosting and infrastructure providers
- IT and technical service providers
- Website analytics providers
- Email and communication service providers
- Data research and business information providers
- Clients and business partners
- Professional advisers and legal representatives
- Auditors and consultants
- Government authorities and regulatory bodies where legally required
Where third parties process personal information on our behalf, we take appropriate steps to establish contractual confidentiality and data protection obligations.
We do not sell personal information in exchange for monetary consideration. Any other sharing or disclosure will be handled in accordance with applicable privacy laws and the relevant processing arrangements.
9. International Data Transfers
The LeadCrafters operates from India and may process or transfer personal information across international borders, including to countries where our clients, business partners, service providers, or infrastructure providers operate.
Where personal information originating from the European Economic Area (EEA) or the United Kingdom is transferred to a country that does not benefit from an applicable adequacy decision, we implement appropriate safeguards in accordance with applicable data protection legislation.
Depending on the relevant transfer and the parties involved, these safeguards include:
- European Commission Standard Contractual Clauses (EU SCCs).
- The UK International Data Transfer Agreement (UK IDTA).
- The UK Addendum to the European Commission Standard Contractual Clauses.
We have completed relevant EU Transfer Impact Assessments (TIAs) and UK Transfer Risk Assessments (TRAs) for the international data transfers covered by these arrangements.
Where necessary, we implement supplementary technical, organisational, and contractual measures to provide additional protection for personal information transferred internationally.
The specific transfer mechanism and safeguards applied depend on the parties involved, their respective roles, the destination country, and applicable data protection requirements.
Individuals may contact us at dataprotection@theleadcrafters.com for further information about international transfers of their personal information.
10. UK and European Union Data Protection Representatives
Where required under applicable data protection legislation, The LeadCrafters has appointed representatives in the United Kingdom and European Union to act as points of contact for individuals and relevant supervisory authorities.
10.1 United Kingdom Representative
Organisation Name: [Insert Actual Appointed UK Representative Organisation]
Address: [Insert Full UK Address]
Email: [Insert UK Representative Email]
Telephone: [Insert Telephone Number, if available]
10.2 European Union Representative
Organisation Name: [Insert Actual Appointed EU Representative Organisation]
EU Member State: [Insert Country]
Address: [Insert Full EU Address]
Email: [Insert EU Representative Email]
Telephone: [Insert Telephone Number, if available]
Individuals and supervisory authorities may contact the relevant representative regarding matters relating to the processing of personal information by The LeadCrafters.
The appointment of representatives does not replace The LeadCrafters’ own responsibilities and obligations under applicable data protection legislation.
11. Data Processing Agreements and Client Responsibilities
Where The LeadCrafters processes personal information on behalf of clients or business partners, the parties may enter into appropriate contractual arrangements, including Data Processing Agreements (DPAs).
These arrangements may address:
- The purpose and duration of processing
- The types of personal information processed
- The categories of individuals concerned
- The responsibilities of each party
- Confidentiality obligations
- Security requirements
- Subprocessor arrangements
- Assistance with individual data rights requests
- Personal data breach notification procedures
- Data deletion or return requirements
- International data transfer safeguards, where applicable
Where a client acts as the data controller, that client remains responsible for determining the purposes and legal basis of processing and fulfilling its applicable transparency obligations.
The LeadCrafters will follow its contractual obligations and applicable data protection requirements when processing personal information on behalf of clients.
12. Data Security
We implement reasonable technical and organisational measures designed to protect personal information against unauthorised access, accidental loss, alteration, disclosure, or destruction.
Depending on the systems and services used, our security measures may include:
- Access controls and user permissions
- Password and account security procedures
- Secure website connections
- System monitoring and maintenance
- Data backup procedures
- Staff confidentiality requirements
- Security reviews and incident management procedures
- Appropriate technical and organisational safeguards
Access to personal information is limited to individuals and service providers who require it for legitimate business purposes and are subject to appropriate confidentiality obligations.
No method of electronic transmission or storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.
13. Personal Data Breach Management
We maintain procedures for identifying, assessing, and responding to suspected personal data breaches.
Where a personal data breach occurs, we will assess its nature, scope, potential impact, and applicable legal notification requirements.
Where required by applicable law, we will notify relevant supervisory authorities and affected individuals within the applicable statutory timeframes.
Where we process information on behalf of a client, we will follow the applicable contractual breach notification procedures and assist the client as required.
14. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected or processed.
Retention periods may depend on:
- The nature and sensitivity of the information
- The purpose for which it was collected
- The duration of the business relationship
- Contractual and legal requirements
- Applicable regulatory obligations
- The need to resolve disputes or enforce agreements
When personal information is no longer required, we will take reasonable steps to securely delete, anonymise, or otherwise dispose of it, subject to applicable legal requirements.
Where information is processed on behalf of a client, its retention and deletion will also be governed by the applicable contractual arrangements.
15. Cookies and Similar Technologies
Our Websites may use cookies and similar technologies to support website functionality, understand visitor behaviour, improve user experience, and measure website performance.
Cookies may be used for purposes such as:
- Essential website functionality
- Website security
- Visitor preferences
- Website analytics
- Performance measurement
- Marketing and advertising, where applicable
Where required by applicable law, we will obtain consent before placing non-essential cookies or using similar tracking technologies.
You may manage your cookie preferences through available cookie settings or your browser settings.
Disabling certain cookies may affect the functionality or performance of some parts of our Websites.
For additional information, please refer to our cookie notice, where available:
https://theleadcrafters.com/cookies-notice
16. Direct Marketing Communications
We may send business-related communications, service updates, newsletters, or marketing information where permitted by applicable law.
Where consent is required, we will obtain it before sending the relevant communications.
You may opt out of marketing communications at any time by:
- Selecting the unsubscribe link included in the communication, where available
- Contacting us directly at dataprotection@theleadcrafters.com
We will process your request within the time required by applicable law.
Please note that opting out of marketing communications may not prevent us from sending necessary service-related, contractual, administrative, or legal communications.
17. Your Data Protection Rights
Depending on your location and applicable data protection legislation, you may have certain rights regarding your personal information.
17.1 Right of Access
You may request confirmation of whether we process your personal information and request access to that information.
17.2 Right to Rectification
You may request correction of inaccurate or incomplete personal information.
17.3 Right to Erasure
You may request deletion of your personal information where applicable legal conditions are met.
17.4 Right to Restrict Processing
You may request that we restrict the processing of your personal information in certain circumstances.
17.5 Right to Object
You may object to certain types of processing, including processing based on legitimate interests and direct marketing, where applicable.
17.6 Right to Data Portability
Where applicable, you may request a copy of certain personal information in a structured, commonly used, and machine-readable format.
17.7 Right to Withdraw Consent
Where processing is based on consent, you may withdraw your consent at any time.
17.8 Right to Lodge a Complaint
You may have the right to lodge a complaint with the relevant data protection supervisory authority in your country or region.
These rights are subject to applicable legal conditions and exceptions.
18. How to Exercise Your Privacy Rights
To submit a privacy-related request, contact us at:
Email: dataprotection@theleadcrafters.com
Please include:
- Your name
- The website you visited
- A description of your request
- Relevant information that helps us identify the personal information concerned
We may request additional information where reasonably necessary to verify your identity and protect personal information against unauthorised disclosure.
We will review and respond to requests within the timeframes required by applicable law.
Where a request is made in relation to information processed on behalf of a client, we may refer the request to the relevant client or controller, as appropriate.
19. Additional Privacy Rights for Certain US Residents
Depending on the applicable US state privacy legislation and whether the relevant legal thresholds apply, residents of certain US states may have additional privacy rights.
These rights may include:
- The right to know what categories of personal information are collected
- The right to access personal information
- The right to request correction of inaccurate information
- The right to request deletion of personal information
- The right to obtain a portable copy of certain personal information
- The right to opt out of certain processing activities where applicable
- The right not to receive unlawful discriminatory treatment for exercising privacy rights
Where applicable, individuals may submit privacy requests using the contact details provided in this policy.
We will assess and respond to such requests in accordance with the applicable state privacy legislation.
20. Children’s Privacy
Our Websites and business services are intended for business and professional audiences.
Our Websites are not directed toward children, and we do not knowingly collect personal information from children in circumstances where such collection is prohibited by applicable law.
If you believe that a child has provided personal information to us, please contact us so that we can review the matter and take appropriate action.
21. Third-Party Websites and External Services
Our Websites may contain links to third-party websites, platforms, or services.
These external websites may have their own privacy policies, terms, and data collection practices.
We do not control the privacy practices or content of third-party websites and are not responsible for their handling of personal information.
We encourage visitors to review the relevant privacy policies before submitting personal information to external websites.
22. Employee and Recruitment Information
Where individuals apply for employment or engage with our recruitment activities, we may collect personal information such as:
- Name and contact information
- Resume or CV details
- Employment history
- Educational qualifications
- Professional experience
- Skills and certifications
- Information provided during interviews
- Other information relevant to recruitment
We process recruitment information for recruitment administration, candidate evaluation, communication, and related employment purposes.
Access to recruitment information is restricted to authorised personnel and retained only as long as necessary for the relevant recruitment or employment purpose, subject to applicable legal requirements.
23. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business operations, services, website functionality, data processing practices, or applicable legal requirements.
Any revised version will be published on the relevant Website with an updated “Last Updated” date.
We encourage visitors to review this policy periodically to remain informed about how their personal information is processed.
Where required by applicable law, we will provide additional notice or obtain consent before implementing material changes that require it.
24. Contact Information
If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how your personal information is processed, please contact us:
The LeadCrafters
Legal Entity Name: Lead Crafters SalesTech Solutions LLP
Registered Office: Bungalow No 4, Survey No 386, Bhawani Peth, Pune, Maharashtra 411002
Business Address: Office No. 302, 3rd Floor, Marvel Sangria, NIBM Road, Pune, Maharashtra – 411060, India
Country: India
Website: https://theleadcrafters.com/
Privacy Contact Email: dataprotection@theleadcrafters.com
For privacy-related requests, please mention the website you visited and provide a brief description of your enquiry.
We will review and respond to your request in accordance with applicable data protection laws.